This is the final part in a two part series, you can read part one here.
Although it may not seem like a great deal for the buyer to have items go for higher prices, it actually is of benefit. Even if you get an unbelievably priced item at an auction one time, the number of sellers may dry up to a point that fewer quality items are available at future Tempe auctions. And, if not items of interest are being auctioned, you won’t be inclined to attend.
If the answer for keeping auctions viable for all parties is attracting more buyers, how can that be accomplished? The first step is to focus on people who like to shop. Just take a look at weekend events like craft and art shows. The hordes of shoppers attending these events would be perfect targets for auctions.
Also, antique stores have become increasingly popular over recent years. People often pay premiums for merchandise in these retail outlets. And, they may be unaware of the huge inventory, quality and attractive pricing of antique and collectible items offered at a Tempe auction.
The majority of the population has not attended a live Tempe auction. Therefore, most people don’t know the buying opportunities available, as well as the exciting atmosphere. In fact, often auction attendees claim they’re hooked after attending their first auction!
Reaching potential buyers through advertising is one way to try and attract additional attendees. Creative options, like advertising in places non-traditional auction buyers might look, can increase interest.
Another way to attract new buyers to a Tempe auction is to make it as unintimidating as possible. Some people may find the pace of the bidding and auctioneer’s chant a little overwhelming at first. But, making new buyers feel welcome and offering to help them learn the ropes can turn them into avid attendees.
Encouraging bidder participation in every way possible will benefit all involved. More bidders mean more items sell near or at fair market value. And that’s good for everyone!
To find a Tempe auction near you, contact Auction Systems today.

